Fair strategy

With the year 2010, the organisers of the largest tourism event in Slovenia, the Tourism and Leisure Fair, have set a new, long-term goal – to become the largest tourism event in the Alps-Adriatic region.


Vision of the Fair

To become the central tourism event in the Alps-Adriatic region, connecting all tourism service providers and offering visitors numerous ideas for spending leisure time, holidays, and trips.



Purpose of the Fair

• present available offers for spending leisure time to the visitors;
• enable greater visibility of the exhibitors through various marketing tools;
• enable increased sales of tourism products of the exhibitors.

For more details on the strategy of the Alpe-Adria: TIP Fair see the document below.




Alpe-Adria: TIP Strategy (.pdf 1.5 MB)